What do you really want from your physical body? My online fitness coaching clients hear this from me all the time. At first it may seem like a pretty silly question, but it's not. I've learned that the vast majority of people seeking weight loss really aren't really that interested in losing weight at all. It's true! In my considerable professional experience, the majority of people seeking professional fitness coaching aren't looking to lose weight as much as they'd simply like to feel good about themselves and avoid the pain associated with the social pressures of being overweight. Weight loss isn't their true desire, it simply provides them with the things they are really wanting. In fact, I will go as far to say that most people really want to eat whatever they want to eat, do whatever they want to do and live their life as they deem appropriate. I'm not pointing fingers here, that's what I'd like to do too. However, being human means we have social pressures and expectations. At this point in history we are told that a lean, toned physique is sexy, attractive and desirable. I believe that this is the reason most people seek weight loss programs, not because of a true desire to be lean, but an intense desire to be wanted, to be sexy, to be considered attractive and to feel good about their body when surrounded by people who's opinions they consider important.

It's perfectly alright to seek weight loss for any reason at all; because you want to feel attractive, feel confident in your body or to attract prospective love interests. Whatever your reason for seeking weight loss, it's very important that you identify your REAL reason for this pursuit. Once you've accurately identified this reason/reasons, motivating yourself toward that goal/goals is a much more enjoyable process. Once this happens, the weight loss process is not so much about the weight as much as it's all about you! And that is exactly how it should be.


This concept is perhaps the most important of all. I have seen people spend thousands of dollars on weight loss programs only to abandon that effort just days into the program. They over-committed themselves and were not able to follow through. Every weight loss program has a few things in common. Each of these things will vary from program to program, but the basic components remain:

Frequency - how often you must workout
Intensity - how much effort and intensity you must put into your program
Time - how much time you must exercise each workout
Type - the type of exercise(s) you will be doing during a program
This actually has a common name. We in the fitness industry call this the F.I.T.T principle. Beyond these basics which are usually associated with the exercise components of your program there will also be nutritional requirements to any quality weight loss program that fit perfectly into the same acronym:

 Frequency - describes how often you will eat each day
Intensity - how rigid or lax your diet is
Time - how long you must eat this way
Type - the kind of food and nutrition methodology being used
These are going to be present in any well-developed weight loss program. Your success is dependent on what you are realistically willing and able to commit to with regard to each of these factors. Let's face it, purchasing a weight loss program does not guarantee success, you must follow the program to achieve results. For instance, if your program requires a very strict diet with seven days of intense exercise each week but you aren't a disciplined dieter and have never worked out before, this hypothetical program probably isn't the one that is going to serve your needs best. Perhaps you need a program that has a more developmental approach and allows you more food and exercise options.



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